PrintNZ takes a leadership approach in the area of industry promotion, actively promoting print as an effective communication tool through the following programmes.

Print: Part of Life

This campaign contains positive messages about the important role print plays in life.  The campaign is designed to educate both buyers and consumers about print's irreplaceable role in their lives and inform them of what print can offer. It presents people with the facts about print and reinforces the many benefits that print offers as part of the marketing mix.

Two Sides

PrintNZ are committed to promoting the responsible production, use and recovery of Print and Paper through the Two Sides programme that highlights facts from opinion and provides you with the relevant information to make a sustainable choice. http://www.twosides.info/ 

Value of Paper and Print

A campaign driven to promote the efficacy and engagement of print and paper as a relevant, effective and modern media channel. http://valueofpaperandprint.com.au/